Best Funnel Builder: 11 Powerful Tools Compared

This post is for those who are looking for a sales funnel builder to help them develop their online business. We shall cover 11 of the best sales funnel builders and review their core features.

Looking at interest over time in Google Trends, it is clear that Clickfunnels has an incredible lead over the competition, and that’s despite the fact GetResponse has an advantage for already being a leading email marketing software.

But does Clickfunnels deserve such popularity? Read on to find out. We think they now face strong competition from new cheaper alternatives like Simvoly with better features, great value pricing plans, and no credit card required for a free trial.

While looking for the best sales funnel builder, we based our research on the following important criteria: price, user-friendliness, reliability, versatility, feature list length, and extras.

Building landing pages and collecting leads are important functions of every sales funnel software. But the primary function of the best sales funnel software is to automate and speed up sales.

The sales funnel builders below are easy to use and allow you to start selling your products through your funnel after just a few clicks.

Sales Funnel Software Reviews

Simvoly Review

If you have a product or service to sell, Simvoly is the way to go.

Simvoly’s pricing is surprisingly affordable and the site builder lets you sell memberships, appointments, music or video downloads without any external add-ons. That includes powerful one-click upsells and a complete email marketing system with no further tools required.

Simvoly is the perfect solution for anyone who wants to create their own online store. It’s easy to use and affordable, so it doesn’t matter if you’re just starting out or have been in business for years. You can sell your products without any extra add-ons from third parties. And with its intuitive UI, building your site will be a breeze!

With Simvoly, you don’t need an IT team or expensive consultants to get started. What’s more is they have a free trial with no credit card required. Simvoly is a new competitor in the sales funnel market, so take advantage before your rivals catch up! See their pricing plans here.

Clickfunnels Review

ClickFunnels (review) is the best sales funnel builder on the web. It offers everything you need to create fascinating landing pages, launch webinars, and offer different online courses. The best funnel software also lets you create opt-in forms and membership sites, start and manage a network of affiliates, and so much more!

As soon as your sales funnel is up and running, the funnel software allows you to check its status and initial rating via its prospecting tools. The vast variety of pre-designed sales funnel templates promises to cater to all testes. The landing page builder of ClickFunnels is also very strong.

All templates are categorized by industry and are made with the single purpose to convert landing page visitors into buyers. The funnels that you are going to build are simple and effective and can be compared via a/b tests.

All pricing plans include long email marketing lists and a drag-and-drop webpage and sales funnel builder that is easy to use. The intuitive funnel software allows you to easily drag-and-drop elements and features onto the building canvas without any need for code writing.

The a/b testing function lets you compare two versions of a sales funnel and select the more attractive. With the BackPack, you’ll get access to ClickFunnel’s comprehensive affiliate management software. This is important because even a handful of affiliates can bring you higher monthly profits.

Multi-location businesses can take advantage of the funnel sharing feature of Clickfunnels. It allows you to send an entire funnel to another user in your company, or duplicate a high-yield funnel in your account.

Membership sites encourage your leads to sign up for some premium content on your landing pages. You can do this directly from your ClickFunnels account without searching for external apps or add-ons. This feature is especially useful for online course organizers.

The Follow-up Funnel allows you to keep in touch with your customers even after they’ve left your sales funnel. The process of sending follow-up emails is fully automated, so you can focus on some more creative tasks.

Being the best sales funnel software, ClickFunnels allows you to take advantage of some readily-available email templates or design your own. This funnel software also provides a payment gateway, a smart shopping cart, and a 1 click upsell option, all in one place. These are the functions that a sales funnel just can’t do without.

The email and Facebook marketing automation features of ClickFunnels allow you to convert your social network followers into leads and customers. This funnel builder sits at the top of our list because it allows users to build quick funnels that are suitable for a wide variety of different online businesses.

How much does ClickFunnels cost?

ClickFunnels’ pricing isn’t very complicated. First, there is a two-week free trial that lets you to get to know the funnel software. Their basic plan costs $97 per month and includes the following features:

  • 20 funnels
  • 100 pages
  • 3 payment gateways
  • 3 domains

It also includes funnel sharing and access to the platform’s forums and training videos. The customer support is in the form of live chat.

ClickFunnels Platinum costs $297 per month and includes an unlimited number of landing pages, funnels, and follow-up funnels, nine payment gateways, nine custom domains, plus all features in the Basic Plan.

There’s also a super plan that costs $2,497/mo. It offers an unlimited number of sales funnels, webpages, and follow-up funnels. At your disposal, you’ll also have 10 user accounts, 27 payment gateways, and 27 custom domains. Subscribers also enjoy priority chat support and VIP phone support, as well as exclusive access to FunnelFlix, where they can watch many hours of tutorial videos.

GrooveFunnels Review

GrooveFunnels (review) claims to be the world’s first absolutely free funnel builder, so let’s check if this is true.

At the very top of their website, they say that the features GroovePages and GrooveSell are currently free, adding that this is a limited time offer. Surprisingly, there isn’t a clearly defined pricing section on their website.

However, the visitor is encouraged to “Get Started Right Now” or “Get Free Access” not less than six times via huge, pink, call-to-action buttons. If you look around online, you can eventually find some info about their pricing policy.

How much does GrooveFunnels really cost?

Only the Basic Plan of GrooveFunnels is free for life.

It includes GrooveSell, GrooveAffiliate, and GroovePages Lite. The first tool is basically a shopping cart, the second manages your affiliates, and the third allows you to build sales funnels and landing pages. The Basic plan includes three landing pages and three sales funnels, but it does not offer any custom domains.

To get access to their premium plans, you’ve got to first activate GroovePages Pro. You have the following options:

  • • One-time payment of $1,397
  • • Use Lite for 14 days and then pay $497 for 3 months or a total of 1,491
  • • If you pay $288 for 6 months or $1,728 you get a Lifetime Platinum Account plus 40% Affiliate Commission
  • Finally, you can pay $188 for 12 months or a total of $2,256. That’s the most expensive option, but you again get a Lifetime Platinum Account plus 40% Affiliate Commission.

GroovePro allows you to build an unlimited number of sales funnels, landing pages, and sites. It also gives you unlimited access to their rich template library. You’ll also have the ability to create as many custom domains as you need, and avail of the platform’s free hosting.

The Groove Silver Plan costs $99 per month. in addition to the above three features, it also offers GroovePages Pro, GrooveMail, GrooveMember, GrooveVideo, and an Affiliate Program

The Groove Gold Plan costs $199 per month and includes everything in the Silver Plan, plus GrooveBlog, GrooveDesk, GrooveCalendar, GrooveSurvey, and GrooveQuizz.

Finally, there’s the Groove Platinum Plan that costs $299/mo. It includes everything in the Gold Plan, plus live webinars via GrooveWebinar, a suite of marketing automations, and an e-commerce suite.

So, the myth that GrooveFunnels is absolutely free for life has just been debunked.

GrooveFunnels Features

We were unpleasantly surprised to find out that if one klick on some of the features listed on the platform’s official website, the link takes them nowhere. Anyway, the following features have been listed in small print at the very bottom of the page:

  • Sales and Affiliate Platform
  • High Converting Funnel Software
  • Powerful Email Automations
  • Membership Site Platform
  • Powerful Video Platform
  • Complete affiliate system
  • Product and Affiliate Marketplace
  • Content Delivery Made Easy
  • Analytics and Data

The thing is, some of the features above, as well as some of the core features like GroovePages, are still in their sandbox versions. One of GrooveFunnels’ main advantages is that their GrooveSell feature (the shopping cart) works really well. And you get it for free with your free account.

Leadpages Review

Leadpages is the second best sales funnel builder. As its name suggests, this funnel software focuses on leads generation and conversion. Leadpages helps small businesses establish contact with potential customers, collect valuable leads, and quickly close sales.

In addition to sales funnels, the platform’s landing page builder allows users to easily build beautiful websites and landing pages, and create pop-ups and alert bars. The content builder of Leadpages enables you to create, optimize, and publish your business content from a single place. In this way, you’ll quickly turn hard-gained traffic into more leads and sales.

Leadpages promises to get your webpage up and running in a matter of minutes thanks to their rich template library. You can customize each template according to your business vision using the integrated drag-and-drop page builder. All template designs have been developed to facilitate and speed up lead conversion.

With the help of the analytics dashboard, a/b tests, and real-time conversion hints provided by Leadpages, you’ll be able to effortlessly optimize your email marketing campaigns. Unlike other sales funnel builders, Leadpages doesn’t charge more for the number of leads you collect or sales funnels you build.

This sales funnel software offers free hosting and premium security features so you needn’t worry about data loss. However, we could not see any sales funnel templates in their library. Perhaps you’d be able to design and launch your sales funnel from the “Design from a blank page” section of their landing page builder.

Leadpages provides a wide variety of features in the following categories:

  • Website and landing page builder
  • Design and Template Library
  • Conversion Tools
  • Email Marketing & Publishing
  • 3rd-Party Integrations
  • Customer Support

In the library, there are two separate sections – one for landing page templates and the other – for websites. In the Conversion Tools section, you can access 10 Opt-in text campaigns with SMS messaging, campaign ROI, A/B tests, email trigger links, as well as tools for real-time analytics.

How much does Leadpages cost?

You can get started with the Basic Plan of Leadpages. It costs $25 per month and offers one website, unlimited landing pages, pop-ups, alert bars, traffic, and leads. You’ll also get a free custom domain for the first year and free hosting. The technical support comes via email only. The plan also includes mobile-responsive templates, lead notifications, and over forty standard integrations.

The Pro Plan costs $48 per month and includes all features in the Basic Plan, plus:

  • Online Sales & Payments
  • Unlimited A/B Testing
  • Email Trigger Links
  • 10 Opt-in Text Campaigns
  • 50 Extra Opt-In Text Campaigns
  • Advanced Integrations
  • 5 Pro Sub Accounts
  • 1-on-1 Quick Start Call

The Advanced Plan comes at $199/mo and includes everything in the Pro Plan, plus the following premium features:

  • Advanced Integrations
  • 5 Pro Sub Accounts
  • 50 Opt-In Text Campaigns
  • 1-on-1 Quick Start Call

Builderall Review

As it was mentioned above, the name of an online marketing platform is quite indicative of the features it aspires to offer. Builderall (review) has tried to include in their product everything you’ll ever need to sell your products in one place.

Builderall’s editor can build websites from various templates, as well as sophisticated sales funnels. It’s called Cheetah Drag-and-Drop Landing Page Builder because it’s super-fast. The sites and funnels that you’re going to build will be loading in less than a second.

The more important features that this sales funnel software offers are:

  • A/B Testing
  • Three separate checkouts – for customers, affiliates, and auctions
  • CRM App
  • Email Scarcity Timers
  • Bump Sells, Upsales and Downsales
  • Website sharing
  • Funnel sharing
  • Blogging App
  • Social media & YouTube Live Streaming Tools
  • Webinar Builder
  • Course Building Platform
  • Email marketing
  • SMS campaigns

With the exception of Email Scarcity Timers, the other features of Builderall are self-explanatory. This app allows you to send time-sensitive offers by email that will increase your conversion rates. As one of the best sales funnel builders, Builderall knows that 90% of your traffic comes from mobile devices. That’s why the company provides mobile versions of their websites and sales funnels.

This funnel software combines robust sales funnel building capabilities with website creation and content management powers to give you the best of both worlds. The WordPress 3-Click Integration app and the Full SEO On-Page Optimization app combine with the email marketing apps mentioned above to give you all the cutting-edge technology you’ll ever need to get your online business growing fast.

How much does Builderall cost?

Just like Leadpages and Clickfunnels, Builderall offers a fortnight free trial, and their plans are as follows:

  • Builder – $19.90/mo
  • Marketer – $19.90/mo
  • Essential – $49.90/mo
  • Premium – $69.90/mo

There’s also a free plan that offers 100 subscribers, 1 GB disk space, 3 websites, and ticket-based customer support. The following features are also included:

  • Super-fast website builder
  • Unlimited subdomains
  • Unlimited membership areas
  • Blog creation app
  • Customer Checkout
  • Affiliates Checkout
  • Bump Sells, Up Sells, Down sells
  • Unlimited visitors and impressions
  • Desktop & mobile page loading acceleration
  • Website sharing
  • Email Marketing automation
  • Email Template Builder
  • Time-sensitive email sending

The Cheetah Funnel Builder is still in development and will be available on all plans from Builder upwards. The Builder plan includes all features in the free subscription option, plus 3 domain connections, 100 subscribers, and 2 GB disk space. Customer support is accessible via tickets or live chat.

With every plan from Builder upwards, the list of features gets longer, the number of subscribers increases, and so does the free disk space. Builderall’s most expensive plan also provides access to the exclusive Funnel Club. There, you can find over 30 professional funnel templates ready for action.

Kartra Review

Kartra is a feature-rich online marketing platform with a very neatly-organized landing page. For the purpose of this article, let’s look more closely at its funnel building and email marketing campaign features.

Every campaign you design on Kartra will end with the BUY button. In addition to a comprehensive sales funnel builder, Kartra offers you the option to embed videos that will draw people into your funnel, and automatically send out promotional emails depending on your visitors’ actions.

You’ll also be able to take advantage of the various Kartra tags that organize your leads according to their buying preferences. The email campaigns you create should represent every aspect of your business. So, every funnel you build on Kartra includes opt-in forms, emails, automations, tagging, and email triggers.

All these features are linked together by Kartra’s drag-and-drop sequence builder. You can use some of Kartra’s funnel and campaign templates that have all been designed by online marketing gurus to help you start making money fast.

Every landing page you build in Kartra Pages seamlessly incorporates into your funnel flow. The sequence builder is an open canvas where you can put your imagination to work. For example, you can incorporate your company’s logo into your Kartra landing page, or make a new one from scratch.

Kartra’s diffident If-and-then automations allow you to develop a comprehensive online marketing strategy that will prepare your business for a wide variety of possible challenges. Use the penetrating power of Kartra Mails to send your leads messages that they are eager to open.

If your marketing funnel is based on these strong pillars, it is bound to succeed. The funnel software allows you to build custom automation by making lists of your trigger rules.

How much does Kartra cost?

If paid for one year, Kartra’s plans cost as follows:

  • Starter – $79/mo
  • Silver – $149/mo
  • Gold – $229/mo
  • Platinum – $379/mo

All plans include the following core features:

  • Drag-and-drop page builder
  • Customer Checkout
  • Lead generation tool
  • Opt-in forms
  • Live or automated email/SMS marketing campaigns
  • Sales funnel builder
  • Membership areas
  • Helpdesk
  • Video hosting with in-play promotional pop-ups
  • Calendars

The Kartra Agency tool is now included for free in Kartra’s Silver, Gold, and Platinum. The main difference between these four plans is in the numbers of custom domains and leads. Domains increase from one on the Starter plan, to three five, and ten on the Silver, Gold, and Platinum plans.

Similarly, the number of leads goes up from 2,500 to 12,500 on the Silver plan, and then to 25,000 and 50,000 on the Gold and Platinum plans. The number of emails, pages products, and membership sites is unlimited on all plans except the Basic.

GetResponse Review

From this platform’s name, it becomes clear that it provides email marketing automations and landing page building solutions aimed at getting a quick response from your leads. On their website, the funnel building tool is to be found in the Email Marketing section, under Landing Pages.

It allows you to promote your products and services and generate leads with attention-gripping templates of marketing funnels. With their help, your company’s landing page will trigger more responses from leads and visitors. The funnel builder of GetResponse will turn your page into a fast-selling online store.

The platform’s funnels builder allows for numerous automations inside your sales funnel. They will increase your profit by automatically launching time-sensitive offers or promoting single-click upsell pages. It is easy to see that GetResponse is a comprehensive email marketing platform but not just a sales funnel builder. It offers cutting-edge technological solutions in the following categories:

  • Email Marketing
  • Email Analytics
  • Landing Pages
  • Webinars
  • Marketing Automations
  • Sales Funnels

In addition to sales funnels, GetResponse also offers lead management funnels, list-building funnels, and even webinar funnels. The list-building funnel’s primary purpose is to get you more sign-ups and help your list of emails grow.

The webinar funnel builder of GetResponse is the perfect tool for life-coaches, spiritual gurus, motivational speakers, etc. It helps these professionals quickly get a larger audience and earn more money.

To boost the performance of your funnel, this sales funnel software allows you to launch highly-targeted social media ads by using its Social Ad Creator. Getting your sales funnel on social networks is important because in this way you’ll let others know the products and services you’re selling without having their emails.

How much does GetResponse cost?

GetResponse has the following subscription plans:

  • Basic – $15/mo
  • Plus – $49/mo
  • Professional – $99/mo
  • Max – Custom Pricing

All plans cost 18% less if paid yearly, and 30% less if paid for two years. The Basic Plan includes the following features:

  • Email marketing
  • Autoresponders
  • Unlimited number of landing pages and automation templates
  • 1 Sales Funnel
  • Unlimited number of lead generation funnels
  • Facebook Ads
  • 1 Shopping Cart

In the Plus plan, there are 5 sales funnels, five webinar funnels, and an automation builder with five workflows and the option to organize 100-attendee webinars.

In the Pro Plan, you can build an unlimited number of automated workflows, sales funnels, and webinar funnels. You can also organize webinars for up to 300 attendees, including paid and on-demand webinars.

Some of the perks you’ll enjoy in the Max plan include a special transactional email add-on, a dedicated IP address, premium customer support, free email campaign consultations, as well as the ability to launch webinars with up to 500 attendees.

Keap Review

Keap is an eight-armed CRM and sales and marketing platform, whose tools help small businesses get more done with less effort. Albeit the platform is primarily focused on providing CRM solutions, they still provide a decent sales funnel builder called Keap Pipeline.

It is an interactive tool that lets you track your lead and customers throughout the entire sales process on a neatly-organized dashboard. The sales pipeline automation allows you to move leads along the sales process. It automatically activates email sequences when a lead progresses from one sales stage to the next.

Keap keeps your leads’ and customers’ info well-organized and always at hand. The platform’s follow-up library gives you access to hundreds of email templates that facilitate the sending of reminders and post-sale fill-in forms to your customers and leads.

You can tell Keap exactly when you’d like to have an email marketing campaign launched so that you’ll have fewer leads “falling through the cracks”. You can also set up engaging text message templates, and automate the tedious contact entry task.

No sales funnel is complete without an easy and hassle-free payment process. Keap’s payment management tool can automatically set up payments on a daily, weekly, or monthly basis, and send your customers automatic reminders.

This sales funnel software integrates seamlessly with PayPal, Stripe, and WePay to give your customers a wide choice of payment options. All transactions are made at no extra charge, and there are no penalties for abandoned carts.

Keap users can call +1 866 800 0004 at any time and report issues they’ve been having with a certain function of the sales funnel software. Keap also has a resource-rich Help Center, online chat support, and even a Twitter account.

How much does Keap cost?

The platform offers three pricing options: Grow, Pro, and Infusionsoft. All plans are free for the first month. After that, the rates are as follows:

All plans include expert coaching packages at the following rates:

  • Keap Grow – $99 one-time payment
  • Keap Pro – $499 one-time payment
  • Infusionsoft – $999 one-time payment

For example, Keap Grow gives you one phone session with an expert coach, Keap Pro offers three, and Infusionsoft – 5. Also, the Infusionsoft expert assistance includes advanced sales pipeline and e-commerce setup.

All plans come with a list of 500 contacts. If you need more, the rates are as follows:

  • 1,000 extra contacts – $30/mo
  • 5,000 extra contact – $130/mo
  • 10,000 extra contacts – $200/mo
  • 25,000 extra contacts – $300/mo
  • 50,000 extra contacts – $350/mo

Wishpond Review

Wishpond claims to be the world’s easiest email marketing platform that gives you every tool you may need to grow your online business.

While they explain how to set up a sales funnel on their blog, Wishpond does not have an ad hoc funnel builder. Neither is there a special integration from the list they provide to help you with this business – these apps and platforms are all in the CRM, CMS, and email marketing fields.

The solution Wishpond provides is called Canvas – the easiest page builder on Earth. The integrated drag-and-drop editor enables you to create and launch customer-attracting email campaigns in just a few minutes. Canvas lets you build fast-loading landing pages that will bring you more conversions and revenues.

You can quickly integrate the campaigns you’ve created in Canvas with hundreds of web apps including Mailchimp, Aweber, Salesforce, ActiveCampaign, Constant Contact, WordPress, and more. You can also use one of Wishpond with Zapier to transfer contact details with just a few clicks.

Once you’ve set up an attractive landing page, you can use some of Wishpond’s marketing automation features to identify your hot leads and refer them to your marketing and sales team. Learning to nurture leads at the appropriate time will maximize conversions and boost your sales.

For all of Wishpond’s strengths in the fields of marketing automations, landing page creation, and email marketing, we could not see a native add-on or an app that allows you to accept payments. Perhaps you’ll have to rely on a third-party payment manager. To be honest, Wishpond does not provide a dedicated funnel builder.

How much does Wishpond cost?

If you click on Pricing on Wishpond’s main page, you are forwarded to a calendar to book a session with a pricing agent. From outside Wishpond, you can eventually find this page, where we can see the following plans:

  • Starting Out – $75/Month
  • Everything You Need – $149/Month
  • Rapid Growth – $299/Month

The Starting Out Plan includes:

  • Landing Pages (Unlimited)
  • Social Media Contests (Unlimited)
  • Popups (Unlimited)
  • Email Drip Campaigns
  • Marketing Automation
  • Custom CSS
  • Unlimited User Accounts
  • Maximum 1,000 Leads

The word “Unlimited” is written in a transparent font on the web page, so we aren’t sure if it is valid or not. The second plan includes all of the above features, plus A/B Testing, custom Java script, API access, and 2,500 Leads. The premium plan boasts First-in-line Customer Support, Free Implementation Coaching worth $1,500, and at least 10,000 leads.

Instapage Review

The primary focus of Instapage is landing page deployment. The company says they have developed the most powerful landing page editor on the market.

The super-efficient drag-and-drop builder quickly creates highly-personalized and mobile-responsive landing pages from a number of enticing landing page templates.

The web page editor of Instapage employs a revolutionary contextual element editing and provides over 5,000 fonts and 33 million images to choose from. Instapage also provides comprehensive A/B testing tools and easily integrates with all WordPress content management plug-ins.

Mighty as Instapage’s landing page editor is, it is very far from the best sales funnel software. For example, to email your leads, you’ll need an external app like Drip or MailChimp. For payment management, you’ll need a PayPal or Stripe add-on, or other similar digital products.

Finally, you’ll need different digital products for your email campaigns. The platform does not have native CRM features, so you’ll again have to look for them elsewhere. On the whole, setting up and managing a sales funnel on Instapage is a time-consuming process that involves several third-party tools and integrations.

Fortunately, some landing page designs on Instapage look and work as a sales funnel. These simple templates let you convert more customers and start selling your products faster. With Instapage’s highly-customized landing pages, you’ll see your digital advertising ROI skyrocketing in no time.

Even if you manage to build a sales funnel, you can’t be sure that all those miscellaneous plug-ins will talk to one another seamlessly. So, if sales funnel is what you need, you’d better choose a platform with pronounced funnel building capabilities. Instapage is more suitable for PPC marketers whose business involves building complex and multi-functional landing pages.

How much does Instapage cost?

Interestingly, Instapage offers just two pricing plans: Business and Enterprise. The former costs $199 per month if paid monthly, and $149 per month if paid for the whole year. The latter has got a custom price tag depending on the features you choose to have.

Instapage’s business plan comes with a two-week free trial and includes the following features:

  • Unlimited conversions
  • Landing page builder
  • Instablocks
  • Thor Render Engine
  • Post click Score
  • AdMap
  • Multi-Step Forms
  • Server-based A/B Testing
  • Heatmaps
  • Conversion Analytics
  • Dynamic Text Replacement
  • Zapier Integration
  • Salesforce Integration
  • Marketo Integration
  • HubSpot Integration
  • SSL Encryption
  • GDPR Compliance
  • Google Single Sign-On (SSO)

The Enterprise plan includes all of the above features, plus the following apps:

  • Enterprise SSO via Okta and OneLogin
  • Ad-to-Page Personalization
  • Real-Time Visual Collaboration
  • Editable Global Blocks
  • AMP Pages & Experiences
  • Direct Lead-Bypass
  • Audit Logs
  • Guaranteed Uptime-Enterprise SLA
  • Ad Spend Conversion Attribution
  • Page Migration Services
  • Dedicated Launch Specialist
  • Customer Success Manager
  • Custom Feature Implementation

Convertri Review

The ninth spot on our list is for a dedicated sales funnel software called Convertri. It employs the latest technological advancements to achieve lightning-speed page loading. As the company says, faster sales funnels generate more conversions.

On their official website, you can see that without Convertri, a relatively heavy landing page loads in about five seconds. With Convertri’s revolutionary Page Speed technology, the same page loads in just 0.13 seconds. That’s 98% faster!

Convertri’s page editor enables you to build fascinating landing pages as well as full-fledged sales funnels that you can customize and manage according to the needs of your business. As the case is with all of the solutions reviewed above, Convertri features and drag-and-drop builder that allows you to take an element you’d like to incorporate and put it wherever you want into your sales funnel.

If you are a creative person, the editor allows you to make a funnel section, save it in My Collections, and recreate it down the road. Through your mobile device, you can adjust the view of your sales funnel by showing, hiding, and altering elements or sections based on visitors’ behavior.

If your imagination is on vacation right now, you can avail of a wide variety of landing page and sales funnel templates corresponding to the type of your business. For example, the Free-plus-shipping funnel template is perfect for selling physical items, while the Software Funnel Template lets you sell tech solutions online.

A shopping cart is what every reliable sales funnel builder must provide. It tracks your sales, manages the orders you receive, and facilitates the sales process inside your funnel. But Convertri’s shopping cart does so much more! Without any coding, you’ll be able to set up subscriptions, create payment plans for your services, or offer free trials.

On several occasions above, we’ve emphasized the importance of custom domains for a sales funnel’s success. Now, with Convertri Agency’s sub-accounts, you can provide your customers with the custom domains they’ve always wanted.

Thanks to Convertri’s independent publishing system, your sales funnels will remain up and running even during downtimes. Finally, if you need sales funnel software with powerful content management tools, Convertri is again the right solution! The Convertri Connector WordPress plugin is free to download and lets you display any Convertri page on your WordPress site.

How much does Convertri cost?

Of the platforms reviewed so far, Convertri is the only funnel builder that offers only one pricing plan. It costs $99/mo if paid monthly and $75 per month if paid annually. The following features and functions are included:

  • 250,000 Impressions/Month
  • 25 funnels
  • 250 pages
  • 10 Custom Domains
  • 10 Team Members
  • Over 400 Templates
  • 20 hosted videos
  • 100GB Video Hosting
  • Page importer
  • A/B tests
  • SSL
  • Unlimited number of products


As its name implies, ThriveThemes offers plenty of conversion-focused WordPress themes and plug-ins. This platform will help you quickly set up and customize your WordPress site.

Once you’re done with the drag-and-drop editor, you can try ThriveLeads – a tool that’s going to help you design opt-in forms and a/b tests, and grow your lead list. If you need more sophisticated split testing capabilities, you should try Thrive Optimize.

Next comes ThriveApprentice, a feature designed in aid of online tutors, spiritual leaders, and all sorts of individuals who organize online courses for a living.

ThriveComents is for social media marketers who need more genuine comments under their posts. There’s even an app called Thrive Ultimatum, a scarcity marketing tool for WordPress you can use to add countdown timers to your campaigns.

If you’d like to show the world how happy your customers are with your products and services, you’d probably like ThriveOvation. This tool automatically captures and displays testimonials on your page. It’s high time you started taking advantage of one of the oldest and best-known conversion boosters on the Internet.

All of the above tools do their job really well, but none of them can help you build a sales funnel. And for what we know, WordPress is not the best place to create sales funnels either. The question is if there’s a way to use all of ThriveThemes’ cool tools and combine them with a sales funnel.

Fortunately, you can use third-party apps and plug-ins to make your page work as a sales funnel. This is possible because ThriveThemes is a non-conflicting platform that wants to make your life easier. The biggest pitfall is that ThriveThemes does not offer any hosting options, so you should first find a platform to build your funnel on.

On the other hand, you are limited in the choice of a platform because all tools in the Thrive Membership are WordPress plugins. Here are some key features of a sales funnel you simply cannot get from ThriveThemes out of the box:

  • On-Page Payment System
  • Funnel Management Dashboard
  • Email AutoResponder
  • Plain text responder
  • One Click Upsells/Downsells

However, you can successfully build a lead generation funnel from your ThriveThemese account if you need to.

How much does ThriveThemes cost?

It is hard to find the pricing section on ThriveThemes’ official website. Eventually, we could establish that their Thrive Membership Plan costs $19 per month if paid annually, while companies have to pay $49 a year for the Agency Membership plan if billed for a whole year.

What Makes The Best Sales Funnel Software?

Having reviewed the 11 best sales funnel builders, let us now look at some of the features, tools, and capabilities that make a piece of sales funnel software really stand out in the crowd.


The best sales funnel software should be able to easily set up eye-catching newsletter templates that engage the visitor’s interest. They should be professional-looking, but not too aggressive. The two platforms that we recommend for their templates are Wishpond and GetResponse. If you are more interested in landing page templates, then you should check out Instapage.

A/B Testing

The best sales funnel builder should allow you to perform split testing on your landing pages, email templates, newsletters, etc. In a nutshell, a/b testing is a great way to compare two entities in the field of online marketing and say which one is better. Some platforms can perform a/b tests on three or more entities and show your leads the winning version only. The undisputed leader in split testing is Instapage.

Custom Domain

The best sales funnel builders should offer custom domains. Custom domains increase the online visibility of your brand and help you sell your products more effectively. Website visitors spend more time on custom domain websites than on hosted ones.

A custom domain’s name is easier to remember and encourages the visitor to come back again and make a purchase. If custom domains are super important for you, you can check out Landingi (not reviewed here). Of the best sales funnel builders on our list, ClickFunnels offers the largest number of custom domains for your business.


1 klick Upsells increase profit by offering your clients better and slightly-more expensive products of the same website category. When done in the right way, it can increase your profits and improve your customers’ experience.

The best sales funnel software should be able to automatically suggest higher-grade products to your customers throughout the purchase process. However, these suggestions should be made at the right stage so as to bring the desired result. It appears that Simvoly is the sales funnel builder with the fastest upsell and downsell tools. Of those reviewed above, Clickfunnels offers the most comprehensive list of upselling options.

Affiliate Management

When it comes to affiliate management, GrooveFunnels is the best sales funnel builder in this category. When you set up an online business or store, you need somebody to drive traffic to it. This is done by your list of affiliates. As soon as your marketing and sales team opens a GrooveSell account, the system automatically signs your organization up for their affiliate program.

Pricing & Free Trials

When it comes to pricing and free trials, the competition among the best funnel builders is fierce. As mentioned above, GrooveFunnels lets you build sales funnels for free, but some of the platform’s functions are still under construction.

On the whole, a reasonable monthly fee for a funnel builder is between $50 and $149. It appears that the funnel software that offers the best value for your money is Kartra, followed by GetResponse, and ClickFunnels. Also, the best sales funnel should offer a 14-day free trial, because it is always a good idea to test a product before you commit to using it. Leadpages, GetResponse, Keap, Wishpond, and Leadpages all offer 14-day free trials.


At the end of our post, let’s draw a clear line of distinctions between the full-fledged sales funnel builders, those that can build funnels with third-party plug-ins, and those who are no good at funnel building at all.

The Good

The Bad

The Ugly

  • • Wishpond

And because this post is about the best sales funnel builders, we advise you to go back to the products you’ve checked and read their descriptions and pricing plans again.

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